Top 7 US YouTubers (2026)

1. MrBeast (Jimmy Donaldson)

458 million subscribers – Entertainment (Challenges)

There’s no question Jimmy Donaldson, aka MrBeast, is the most subscribed to creator globally. I mean, this guy is famous for throwing wads of cash at crazy challenges and giving away life changing prizes like curing the blindness of 1000 people. The production values on his videos are, quite frankly, the best you’ll find on the platform right now.

2. Cocomelon

199 million subscribers

This channel is a staple in millions of households – at least it has been for years. It’s all about 3D animated nursery rhymes designed to educate young kids. What’s remarkable is how it was one of the very first kids’ channel to show that, yes, kids’ content does belong up there with global pop stars in the viewership stakes.

3. Vlad and Niki

148 million subscribers

You’ve gotRussian-American brothers Vlad and Niki living it up in Miami (although you might not know that from their videos). They do the usual stuff – play games, review toys, and spin tales, but what makes their channel tick is that it all happens in high-energy visuals with minimal dialogue. That global appeal comes as no surprise.

4. Kids Diana Show

138 million subscribers

This channel is pretty much more of the same. It features Ukrainian American Diana and her brother Roma, also based in Miami. These two are in to just good old-fashioned roleplay, singing songs and ripping open new toys, all of which, naturally, is dubbed into multiple languages for that global audience.

5. Stokes Twins

134 million subscribers

This is – to most people – the Stokes Twins (Alan and Alex). This pair of identical twins has had a blast on the platform courtesy of their YouTube Shorts vidoes and just generally fast-paced challenge videos. They’re part of this new wave of creators who were all about mastering the short-form algorithms and suddenly exploding onto the scene.

6. WWE

131 million subscribers

The official World Wrestling Entertainment channel is basically the “go to” for anyone into sports entertainment. That’s what it does – post clips and full matches from Raw, SmackDown and other shows. Just an impressive feat in itself that this corporate/sports brand managed to break into the top 10.

7. Alan’s Universe

112 million subscribers

Alan Chikin Chow – his real name, just to let you know – is a creator who’s made a killing on the platform thanks to his use of YouTube Shorts. If you’ve not come across him, he’s the one churning out scripted comedy skits – usually starring himself as someone in school or at home playing out all sorts of wacky scenarios.